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State of the Industry: April 2026

How Dealers Are Using SSI Data to Replace Guesswork With Growth Strategy

State of the RV Industry: March 2026

RV lit up with blue lights

In March 2026, the RV industry experienced a -21.87% year-over-year (YoY) decline, following a -5.49% YoY decline in March 2025.

New RV sales varied across categories:

  • Motorized RVs: -13.61% YoY
  • Towable RVs: -22.85% YoY

Category Performance: New RV Sales

Outperforming the Market

  • Class C: -5.10%

Performing in Line with the Market

  • Class B: -17.41%
  • Fifth Wheels: -21.79%
  • Travel Trailers: -22.76%

Underperforming the Market

  • Class A: -31.42%

Used RV Market Trends: March 2026

Unlike new RVs, used RV sales saw positive YoY growth (+6.56%), indicating continued consumer demand in the pre-owned segment.

Top-Performing Used RV Categories

  • Class B: +9.26% 
  • Travel Trailers: +8.66%
  • Class C: +7.00%

Performing in Line with the Market

  • Class A: +4.50%

Underperforming the Market

  • Fifth Wheels: +2.71%

Regional Performance: Where Demand is Rising & Falling

Despite the overall decline for new RVs, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers. Below are some of the strongest and most-declining markets based on March 2026 data.

Top Growth Markets: March 2026

  1. Ithaca, NY→ +200.00% YoY
  2. Selma, AL → +200.00% YoY
  3. Garden City, KS → +150.00% YoY
  4. Orangeburg, SC → +120.00% YoY
  5. La Salle-Peru-Ottawa-Streator, IL → +116.67% YoY

Declining Markets: March 2026

  1. Morgantown, WV → -86.36% YoY
  2. Jacksonville, IL → -83.33% YoY
  3. Lynchburg, VA → -80.95% YoY
  4. Mattoon, IL  → -80.00% YoY
  5. Emporia, KS → -75.00% YoY

Stay Ahead with Data-Driven Insights

There’s always more to the data than whether the industry is up or down. By peeling back the layers, you uncover new opportunities to act strategically.Want deeper insights for your market? Reach out to us at marketing@statisticalsurveys.com to access industry data that helps drive better business decisions.

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State of the Industry: April 2026

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