In January 2026, the Trailer industry recorded a -14.70% year-over-year (YoY) decline in new unit sales, down from the -0.44% YoY shift in January 2025.
Category Performance
In Line with the Market
- Livestock: -3.62%
Underperforming the Market
- Enclosed: -11.98%
- Open: -14.49%
- Boat: -22.54%
- Horse: -24.44%
Regional Performance – Where Demand is Rising & Falling
Despite the overall decline, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers. Below are some of the strongest and most-declining markets based on January 2026 data.
Top Growth Markets for New Trailers – January 2026
- Bartlesville, OK → +200.00% YoY
- Fairmont, WV → +136.36% YoY
- Huntington, WV-Ashland, KY → +112.50% YoY
- Indiana, PA → +112.50% YoY
- El Dorado-Magnolia-Camden, AR → +110.00% YoY
Declining Markets for New Trailers – January 2026
- Vicksburg, MS → -70.00% YoY
- Ironwood, MI → -66.67% YoY
- Dyersburg-Union City, TN → -66.01% YoY
- Kankakee, IL → -64.29% YoY
- McAlester, OK → -62.50% YoY
Length Group Performance for Trailers
The following data outlines the year-over-year growth trends across various Trailer length groups, showing the percentage changes for each category.
Growth in Length Groups
- 0-8 feet: -27.96%
- 9-16 feet: -14.14%
- 17-20 feet: -15.32%
- 21-30 feet: -10.15%
- 31-40 feet: -10.77%
- 41+ feet: -19.10%
Stay Ahead with Data-Driven Insights
Market performance is rarely uniform. Dealers who understand these nuances can make smarter stocking, pricing, and marketing decisions.
For tailored insights into your region or category, contact us at marketing@statisticalsurveys.com
All data collected from the USA.
