Expanding Insights to Keep You Ahead
In an ever-evolving landscape, we’re dedicated to helping our customers stay ahead of the curve.. This latest update reflects our ongoing efforts to expand and enhance our data, bringing you deeper insights into shifting consumer preferences and production patterns across North America. This month, we’re excited to share several new data additions and updates as part of our continued investment in improving our customers’ experience.
New Data to Power Smarter Market Moves
Canadian RV Dealer Data:
Available: July 2025
- What is it: We will upgrade Canadian VIN registration data to include dealer group name, dealer name, city, province, and postal code. This enhancement covers approximately 90% of RV registrations and is now available.
- The Benefit: This data provides a more complete view of the North American market. This expanded dataset enables deeper cross-border analysis and helps uncover sales opportunities for manufacturers, suppliers, and dealers operating in both Canada and the U.S.
RV EV Data:
Available: May 2025
- What is it: EVs are now included as a new fuel type in our RV registration data, alongside Gas and Diesel. This update is reflected across all dashboards, filters, and reports using the “Fuel Type” field. This new EV data is currently limited, but this category will grow as more data becomes available.
- The Benefit: This update lays the groundwork for tracking a high-interest, emerging segment. It allows users to monitor early adoption patterns and stay ahead of electrification trends within the RV market.
Trailer Plant Location Data:
Available: May 2025 by request
- What is it: A dataset that identifies the city and state of trailer manufacturing plants using VIN data, providing near-complete visibility into each unit’s production origin.
- The Benefit: Gain greater transparency into trailer production origins. This data helps you analyze supply chains, understand regional manufacturing trends, and make smarter decisions around sourcing, distribution, and strategic partnerships.
Electric Surfboard Data:
Available: June 2025
- What is it: We’ve expanded our marine dataset to include Electric Surfboards as a distinct boat type. This update provides new visibility into one of the fastest-growing segments in recreational watercraft
- The Benefit: This new dataset captures the rise of electric surfboards, an emerging niche in the water sports category. By tracking brands, product types, and adoption trends, it offers a clear view of where consumer interest is growing.
This type of data is a critical asset across the entire industry, providing value to OEMs, dealers, and suppliers alike, each with distinct use cases. OEMs and dealers rely on it for competitive benchmarking and optimizing their distribution networks, while suppliers use it to pinpoint high-performing sales hubs and support targeted lead generation efforts. Regardless of the application, this data helps drive smarter, more strategic decisions across the value chain.
Not yet using this data to drive your strategy? Let’s change that. Contact us today at marketing@statisticalsurveys.com to explore how this and other powerful insights can help you make smarter decisions, streamline operations, and gain a competitive edge.