In March 2025, the Trailer industry saw a -9.03% year-over-year (YoY) decline, signaling a continued soft market, compared to a -8.58% YoY growth in March 2024*.
*US Data March 2024 vs March 2025
Category Performance – New Trailer Sales
Categories Outperforming vs. the Market
- Open: -6.98%
- Enclosed: -6.39%
Categories Underperforming vs. the Market
- Boat: -18.46% (Underperforming)
- Livestock: -13.78% (Outperforming)
- Horse: -12.13% (Outperforming)
Regional Performance – Where Demand is Rising & Falling
Despite the overall decline, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers.
Top Growth Markets for New Trailers – March 2025
- Greenwood, SC → +275.00% YoY
- Jackson, TN → +232.22% YoY
- Columbia, MO→ +98.00% YoY
- Aberdeen, SD → +62.22% YoY
- Waterville-August, ME → +61.11% YoY
Declining Markets for New Trailers – March 2025
- Ada, OK → -83.87% YoY
- Wilmington, NC → -75.09% YoY
- Jacksonville, NC → -74.53% YoY
- Sheboygan, WI → –61.29% YoY
- Knoxville, TN → -56.37% YoY
Length Group Performance for Trailers
The following data outlines the year-over-year growth trends across various Trailer length groups, showing the percentage changes for each category.
Growth in Length Groups
- 0-8 feet: -9.11%
- 9-16 feet: -8.32%
- 17-20 feet: -6.89%
- 21-30 feet: -10.27%
- 31-40 feet: -6.65%
- 41+ feet: -21.65%
Stay Ahead with Data-Driven Insights
There’s always more to the data than whether the industry is up or down. By peeling back the layers, you uncover new opportunities to act strategically.
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