Table of Contents

Recent Articles

State of the Industry: April 2026

How Dealers Are Using SSI Data to Replace Guesswork With Growth Strategy

State of the Trailer Industry – July 2025

The July 2025 Trailer Industry Report reveals a 2% YoY sales decline with signs of market stabilization. Explore category, regional, and length group performance.
trailer illuminated in neon blue lights

In July 2025, the Trailer industry recorded a -2% year-over-year (YoY) decline in new unit sales, an improvement from the -2.89% YoY decline in July 2024. While sales remain slightly down, the smaller drops suggests the market is beginning to stabilize and move toward recovery.

Category Performance

Outperforming the Market 

  • Open: +.52%
  • Enclosed: 0%

Underperforming the Market

  • Boat: -9.21% 
  • Livestock: -4.92% 
  • Horse: -7.09%

Regional Performance – Where Demand is Rising & Falling

Despite the overall decline, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers.

Top Growth Markets for New Trailers – July 2025

  1. Columbia, MO → +138.18% YoY
  2. Jackson, TN → +151.50% YoY
  3. Abilene, TX → +102.21% YoY
  4. Harrisburg, PA → +26.94% YoY
  5. Las Vegas, NV → +25.86% YoY

Declining Markets for New Trailers – July 2025

  1. West Palm Beach–Boca Raton, FL → -30.09% YoY
  2. Dyersburg–Union City, TN → -27.79% YoY
  3. Miami–Fort Lauderdale, FL → -24.50% YoY
  4. Rochester, NY → -23.16% YoY
  5. Des Moines, IA → -19.25% YoY

Length Group Performance for Trailers

The following data outlines the year-over-year growth trends across various Trailer length groups, showing the percentage changes for each category.

Growth in Length Groups

  • 0-8 feet: -3.63%
  • 9-16 feet: -0.91%
  • 17-20 feet: -2.02%
  • 21-30 feet: -2.56%
  • 31-40 feet: +4.42%
  • 41+ feet: -3.46%

Stay Ahead with Data-Driven Insights

Market performance is rarely uniform. Dealers who understand these nuances can make smarter stocking, pricing, and marketing decisions. 

For tailored insights into your region or category, contact us at marketing@statisticalsurveys.com

All data collected from the USA.

Share:

Other Resources

State of the Industry: April 2026

How Dealers Are Using SSI Data to Replace Guesswork With Growth Strategy

State of the Marine Industry: March 2026